Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005088 | UberEats | $82.06 | $24.62 | $57.44 | 2026-04-02 11:04:12 |
| TXN-01005707 | UberEats | $80.51 | $24.15 | $56.36 | 2026-04-02 10:42:19 |
| TXN-01005518 | UberEats | $58.61 | $17.58 | $41.03 | 2026-04-02 10:14:37 |
| TXN-01004838 | UberEats | $59.15 | $17.74 | $41.41 | 2026-04-02 10:13:57 |
| TXN-01005616 | UberEats | $50.53 | $15.16 | $35.37 | 2026-04-02 10:08:11 |
| TXN-01004615 | UberEats | $52.18 | $15.65 | $36.53 | 2026-04-02 10:03:58 |
| TXN-01004621 | UberEats | $76.80 | $23.04 | $53.76 | 2026-04-02 10:00:12 |
| TXN-01005155 | UberEats | $79.10 | $23.73 | $55.37 | 2026-04-02 09:30:19 |
| TXN-01005751 | UberEats | $74.35 | $22.30 | $52.05 | 2026-04-02 09:09:50 |
| TXN-01004471 | UberEats | $41.45 | $12.44 | $29.01 | 2026-04-02 08:34:02 |
| TXN-01004439 | UberEats | $44.85 | $13.46 | $31.39 | 2026-04-01 21:04:52 |
| TXN-01004756 | UberEats | $56.67 | $17.00 | $39.67 | 2026-04-01 20:36:35 |
| TXN-01004561 | UberEats | $44.46 | $13.34 | $31.12 | 2026-04-01 20:21:14 |
| TXN-01004808 | UberEats | $56.88 | $17.06 | $39.82 | 2026-04-01 20:02:24 |
| TXN-01005292 | UberEats | $59.30 | $17.79 | $41.51 | 2026-04-01 19:39:32 |
| TXN-01005268 | UberEats | $84.48 | $25.34 | $59.14 | 2026-04-01 19:27:05 |
| TXN-01005112 | UberEats | $81.14 | $24.34 | $56.80 | 2026-04-01 19:25:11 |
| TXN-01004811 | UberEats | $63.35 | $19.00 | $44.35 | 2026-04-01 19:16:19 |
| TXN-01004724 | UberEats | $44.56 | $13.37 | $31.19 | 2026-04-01 19:03:00 |
| TXN-01004505 | UberEats | $53.67 | $16.10 | $37.57 | 2026-04-01 19:01:58 |
| TXN-01004732 | UberEats | $51.45 | $15.44 | $36.01 | 2026-04-01 18:58:23 |
| TXN-01004510 | UberEats | $35.59 | $10.68 | $24.91 | 2026-04-01 18:57:58 |
| TXN-01004440 | UberEats | $70.52 | $21.16 | $49.36 | 2026-04-01 18:45:40 |
| TXN-01005527 | UberEats | $75.38 | $22.61 | $52.77 | 2026-04-01 18:34:41 |
| TXN-01004726 | UberEats | $84.18 | $25.25 | $58.93 | 2026-04-01 18:13:44 |