Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005523 | UberEats | $55.52 | $16.66 | $38.86 | 2026-03-31 19:23:49 |
| TXN-01005299 | UberEats | $46.73 | $14.02 | $32.71 | 2026-03-31 19:02:12 |
| TXN-01005048 | UberEats | $80.91 | $24.27 | $56.64 | 2026-03-31 18:44:34 |
| TXN-01005310 | UberEats | $64.96 | $19.49 | $45.47 | 2026-03-31 18:28:29 |
| TXN-01005771 | UberEats | $68.94 | $20.68 | $48.26 | 2026-03-31 17:57:24 |
| TXN-01005118 | UberEats | $42.21 | $12.66 | $29.55 | 2026-03-31 17:54:04 |
| TXN-01004624 | UberEats | $82.77 | $24.83 | $57.94 | 2026-03-31 17:28:53 |
| TXN-01004822 | UberEats | $65.31 | $19.59 | $45.72 | 2026-03-31 17:26:09 |
| TXN-01004913 | UberEats | $62.80 | $18.84 | $43.96 | 2026-03-31 15:23:24 |
| TXN-01005472 | UberEats | $85.30 | $25.59 | $59.71 | 2026-03-31 15:06:37 |
| TXN-01005421 | UberEats | $32.82 | $9.85 | $22.97 | 2026-03-31 14:48:20 |
| TXN-01005618 | UberEats | $52.16 | $15.65 | $36.51 | 2026-03-31 14:27:54 |
| TXN-01005229 | UberEats | $68.11 | $20.43 | $47.68 | 2026-03-31 14:23:28 |
| TXN-01004675 | UberEats | $79.37 | $23.81 | $55.56 | 2026-03-31 13:52:55 |
| TXN-01004823 | UberEats | $66.48 | $19.94 | $46.54 | 2026-03-31 13:52:45 |
| TXN-01005508 | UberEats | $52.41 | $15.72 | $36.69 | 2026-03-31 13:51:45 |
| TXN-01005302 | UberEats | $55.95 | $16.79 | $39.16 | 2026-03-31 13:32:14 |
| TXN-01004691 | UberEats | $74.20 | $22.26 | $51.94 | 2026-03-31 13:16:33 |
| TXN-01005217 | UberEats | $57.88 | $17.36 | $40.52 | 2026-03-31 13:10:37 |
| TXN-01005458 | UberEats | $42.71 | $12.81 | $29.90 | 2026-03-31 12:51:46 |
| TXN-01005813 | UberEats | $64.53 | $19.36 | $45.17 | 2026-03-31 12:48:38 |
| TXN-01004500 | UberEats | $80.23 | $24.07 | $56.16 | 2026-03-31 12:42:48 |
| TXN-01004914 | UberEats | $35.59 | $10.68 | $24.91 | 2026-03-31 12:30:02 |
| TXN-01005600 | UberEats | $65.34 | $19.60 | $45.74 | 2026-03-31 12:21:18 |
| TXN-01005893 | UberEats | $62.88 | $18.86 | $44.02 | 2026-03-31 12:17:26 |