Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005482 | UberEats | $40.49 | $12.15 | $28.34 | 2026-04-05 12:38:56 |
| TXN-01005891 | UberEats | $81.43 | $24.43 | $57.00 | 2026-04-05 12:28:48 |
| TXN-01005056 | UberEats | $65.64 | $19.69 | $45.95 | 2026-04-05 12:27:40 |
| TXN-01004286 | DoorDash | $51.82 | $15.55 | $36.27 | 2026-04-05 12:26:30 |
| TXN-01007323 | Toast | $30.78 | $0.80 | $29.98 | 2026-04-05 12:26:08 |
| TXN-01007795 | Toast | $34.87 | $0.91 | $33.96 | 2026-04-05 12:26:00 |
| TXN-01007648 | Toast | $49.49 | $1.29 | $48.20 | 2026-04-05 12:25:20 |
| TXN-01003268 | DoorDash | $57.36 | $17.21 | $40.15 | 2026-04-05 12:20:42 |
| TXN-01002791 | DoorDash | $64.49 | $19.35 | $45.14 | 2026-04-05 12:18:08 |
| TXN-01005776 | UberEats | $68.25 | $20.47 | $47.78 | 2026-04-05 12:17:13 |
| TXN-01009215 | Clover | $49.60 | $1.19 | $48.41 | 2026-04-05 12:13:51 |
| TXN-01008345 | Square | $73.41 | $2.13 | $71.28 | 2026-04-05 12:12:49 |
| TXN-01009094 | Clover | $70.50 | $1.69 | $68.81 | 2026-04-05 12:08:39 |
| TXN-01004728 | UberEats | $82.46 | $24.74 | $57.72 | 2026-04-05 12:02:32 |
| TXN-01003314 | DoorDash | $70.79 | $21.24 | $49.55 | 2026-04-05 12:02:24 |
| TXN-01003654 | DoorDash | $64.48 | $19.34 | $45.14 | 2026-04-05 11:59:22 |
| TXN-01005718 | UberEats | $74.62 | $22.39 | $52.23 | 2026-04-05 11:59:08 |
| TXN-01004996 | UberEats | $70.30 | $21.09 | $49.21 | 2026-04-05 11:55:17 |
| TXN-01005418 | UberEats | $42.95 | $12.88 | $30.07 | 2026-04-05 11:47:59 |
| TXN-01003464 | DoorDash | $57.88 | $17.36 | $40.52 | 2026-04-05 11:34:56 |
| TXN-01004849 | UberEats | $45.48 | $13.64 | $31.84 | 2026-04-05 11:26:52 |
| TXN-01004753 | UberEats | $40.32 | $12.10 | $28.22 | 2026-04-05 11:24:25 |
| TXN-01007614 | Toast | $33.65 | $0.87 | $32.78 | 2026-04-05 11:19:50 |
| TXN-01003170 | DoorDash | $35.61 | $10.68 | $24.93 | 2026-04-05 11:19:03 |
| TXN-01003457 | DoorDash | $34.26 | $10.28 | $23.98 | 2026-04-05 11:14:00 |