Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 545 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$28,597.73
Filtered tolls
$686.36
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01009185 | Clover | $39.53 | $0.95 | $38.58 | 2026-03-10 20:25:43 |
| TXN-01009003 | Clover | $34.79 | $0.83 | $33.96 | 2026-03-10 19:59:22 |
| TXN-01008958 | Clover | $68.42 | $1.64 | $66.78 | 2026-03-10 18:50:29 |
| TXN-01008853 | Clover | $42.86 | $1.03 | $41.83 | 2026-03-10 18:09:29 |
| TXN-01008933 | Clover | $35.65 | $0.86 | $34.79 | 2026-03-10 18:01:34 |
| TXN-01008881 | Clover | $42.47 | $1.02 | $41.45 | 2026-03-10 14:51:42 |
| TXN-01009110 | Clover | $58.25 | $1.40 | $56.85 | 2026-03-10 14:00:10 |
| TXN-01008901 | Clover | $34.26 | $0.82 | $33.44 | 2026-03-10 12:59:00 |
| TXN-01008830 | Clover | $44.86 | $1.08 | $43.78 | 2026-03-10 12:48:47 |
| TXN-01008952 | Clover | $46.55 | $1.12 | $45.43 | 2026-03-10 12:30:29 |
| TXN-01009205 | Clover | $28.99 | $0.70 | $28.29 | 2026-03-10 11:07:51 |
| TXN-01008916 | Clover | $71.42 | $1.71 | $69.71 | 2026-03-09 23:12:56 |
| TXN-01008833 | Clover | $47.15 | $1.13 | $46.02 | 2026-03-09 20:21:27 |
| TXN-01009143 | Clover | $34.98 | $0.84 | $34.14 | 2026-03-09 19:49:49 |
| TXN-01009259 | Clover | $51.13 | $1.23 | $49.90 | 2026-03-09 19:04:22 |
| TXN-01008806 | Clover | $68.09 | $1.63 | $66.46 | 2026-03-09 19:04:01 |
| TXN-01008906 | Clover | $37.45 | $0.90 | $36.55 | 2026-03-09 18:39:04 |
| TXN-01009219 | Clover | $47.35 | $1.14 | $46.21 | 2026-03-09 18:38:39 |
| TXN-01008979 | Clover | $66.11 | $1.59 | $64.52 | 2026-03-09 18:29:49 |
| TXN-01009055 | Clover | $34.58 | $0.83 | $33.75 | 2026-03-09 18:14:47 |
| TXN-01009240 | Clover | $28.72 | $0.69 | $28.03 | 2026-03-09 17:20:20 |
| TXN-01008827 | Clover | $64.04 | $1.54 | $62.50 | 2026-03-09 14:50:50 |
| TXN-01009040 | Clover | $68.34 | $1.64 | $66.70 | 2026-03-09 14:24:36 |
| TXN-01009278 | Clover | $28.37 | $0.68 | $27.69 | 2026-03-09 14:09:10 |
| TXN-01009160 | Clover | $52.92 | $1.27 | $51.65 | 2026-03-09 14:01:31 |