Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 545 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$28,597.73
Filtered tolls
$686.36
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01009223 | Clover | $37.80 | $0.91 | $36.89 | 2026-04-02 20:59:34 |
| TXN-01009299 | Clover | $28.63 | $0.69 | $27.94 | 2026-04-02 20:58:49 |
| TXN-01009044 | Clover | $57.68 | $1.38 | $56.30 | 2026-04-02 20:35:22 |
| TXN-01008899 | Clover | $58.47 | $1.40 | $57.07 | 2026-04-02 20:12:50 |
| TXN-01008948 | Clover | $52.46 | $1.26 | $51.20 | 2026-04-02 19:45:33 |
| TXN-01009187 | Clover | $52.58 | $1.26 | $51.32 | 2026-04-02 19:28:48 |
| TXN-01009270 | Clover | $37.04 | $0.89 | $36.15 | 2026-04-02 18:26:43 |
| TXN-01008977 | Clover | $54.28 | $1.30 | $52.98 | 2026-04-02 17:56:10 |
| TXN-01009149 | Clover | $56.81 | $1.36 | $55.45 | 2026-04-02 17:23:14 |
| TXN-01009092 | Clover | $29.52 | $0.71 | $28.81 | 2026-04-02 17:23:03 |
| TXN-01008854 | Clover | $37.33 | $0.90 | $36.43 | 2026-04-02 17:15:42 |
| TXN-01008814 | Clover | $54.43 | $1.31 | $53.12 | 2026-04-02 15:40:04 |
| TXN-01009264 | Clover | $72.58 | $1.74 | $70.84 | 2026-04-02 14:12:13 |
| TXN-01009276 | Clover | $56.17 | $1.35 | $54.82 | 2026-04-02 14:05:16 |
| TXN-01009159 | Clover | $71.29 | $1.71 | $69.58 | 2026-04-02 14:01:47 |
| TXN-01009109 | Clover | $54.92 | $1.32 | $53.60 | 2026-04-02 14:00:56 |
| TXN-01008875 | Clover | $44.90 | $1.08 | $43.82 | 2026-04-02 12:44:03 |
| TXN-01008962 | Clover | $59.32 | $1.42 | $57.90 | 2026-04-02 11:56:31 |
| TXN-01009053 | Clover | $74.90 | $1.80 | $73.10 | 2026-04-02 11:30:18 |
| TXN-01008982 | Clover | $77.36 | $1.86 | $75.50 | 2026-04-02 11:25:06 |
| TXN-01008810 | Clover | $70.54 | $1.69 | $68.85 | 2026-04-02 10:34:56 |
| TXN-01008964 | Clover | $56.44 | $1.35 | $55.09 | 2026-04-01 22:40:20 |
| TXN-01009126 | Clover | $75.38 | $1.81 | $73.57 | 2026-04-01 20:28:16 |
| TXN-01009024 | Clover | $38.48 | $0.92 | $37.56 | 2026-04-01 19:56:20 |
| TXN-01009327 | Clover | $47.02 | $1.13 | $45.89 | 2026-04-01 19:13:51 |