Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005066 | UberEats | $63.37 | $19.01 | $44.36 | 2026-03-15 14:29:42 |
| TXN-01005713 | UberEats | $33.30 | $9.99 | $23.31 | 2026-03-15 13:48:56 |
| TXN-01004484 | UberEats | $61.85 | $18.55 | $43.30 | 2026-03-15 13:24:22 |
| TXN-01005511 | UberEats | $78.43 | $23.53 | $54.90 | 2026-03-15 13:05:05 |
| TXN-01005849 | UberEats | $39.10 | $11.73 | $27.37 | 2026-03-15 13:04:59 |
| TXN-01005662 | UberEats | $36.72 | $11.02 | $25.70 | 2026-03-15 12:48:12 |
| TXN-01005144 | UberEats | $54.23 | $16.27 | $37.96 | 2026-03-15 12:29:33 |
| TXN-01005058 | UberEats | $49.17 | $14.75 | $34.42 | 2026-03-15 12:28:58 |
| TXN-01005545 | UberEats | $52.06 | $15.62 | $36.44 | 2026-03-15 12:22:50 |
| TXN-01005170 | UberEats | $38.79 | $11.64 | $27.15 | 2026-03-15 12:18:19 |
| TXN-01005604 | UberEats | $72.67 | $21.80 | $50.87 | 2026-03-15 12:10:18 |
| TXN-01004706 | UberEats | $37.65 | $11.29 | $26.36 | 2026-03-15 11:05:06 |
| TXN-01004938 | UberEats | $50.15 | $15.04 | $35.11 | 2026-03-15 11:02:10 |
| TXN-01004987 | UberEats | $53.46 | $16.04 | $37.42 | 2026-03-15 10:14:59 |
| TXN-01004751 | UberEats | $34.69 | $10.41 | $24.28 | 2026-03-15 07:48:34 |
| TXN-01004908 | UberEats | $37.80 | $11.34 | $26.46 | 2026-03-15 07:42:20 |
| TXN-01005427 | UberEats | $36.92 | $11.08 | $25.84 | 2026-03-15 07:31:46 |
| TXN-01004499 | UberEats | $48.27 | $14.48 | $33.79 | 2026-03-14 23:07:37 |
| TXN-01005049 | UberEats | $75.96 | $22.79 | $53.17 | 2026-03-14 22:18:19 |
| TXN-01005475 | UberEats | $38.66 | $11.60 | $27.06 | 2026-03-14 21:21:14 |
| TXN-01004985 | UberEats | $62.95 | $18.89 | $44.06 | 2026-03-14 21:16:45 |
| TXN-01005538 | UberEats | $76.95 | $23.09 | $53.86 | 2026-03-14 21:13:46 |
| TXN-01004828 | UberEats | $45.36 | $13.61 | $31.75 | 2026-03-14 21:02:51 |
| TXN-01004717 | UberEats | $38.15 | $11.44 | $26.71 | 2026-03-14 20:59:11 |
| TXN-01005637 | UberEats | $42.83 | $12.85 | $29.98 | 2026-03-14 20:48:10 |