Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01004687 | UberEats | $61.06 | $18.32 | $42.74 | 2026-03-14 20:46:49 |
| TXN-01005873 | UberEats | $70.22 | $21.07 | $49.15 | 2026-03-14 20:46:15 |
| TXN-01004883 | UberEats | $69.68 | $20.90 | $48.78 | 2026-03-14 20:38:38 |
| TXN-01005899 | UberEats | $56.24 | $16.87 | $39.37 | 2026-03-14 20:33:25 |
| TXN-01005345 | UberEats | $50.55 | $15.16 | $35.39 | 2026-03-14 20:17:48 |
| TXN-01004881 | UberEats | $67.54 | $20.26 | $47.28 | 2026-03-14 20:09:10 |
| TXN-01004540 | UberEats | $83.91 | $25.17 | $58.74 | 2026-03-14 19:51:38 |
| TXN-01005368 | UberEats | $39.05 | $11.71 | $27.34 | 2026-03-14 19:14:17 |
| TXN-01004989 | UberEats | $79.92 | $23.98 | $55.94 | 2026-03-14 19:10:59 |
| TXN-01005502 | UberEats | $47.32 | $14.20 | $33.12 | 2026-03-14 18:44:07 |
| TXN-01004787 | UberEats | $64.49 | $19.35 | $45.14 | 2026-03-14 18:43:08 |
| TXN-01005099 | UberEats | $50.84 | $15.25 | $35.59 | 2026-03-14 18:34:21 |
| TXN-01005627 | UberEats | $37.24 | $11.17 | $26.07 | 2026-03-14 18:08:06 |
| TXN-01005300 | UberEats | $48.55 | $14.56 | $33.99 | 2026-03-14 17:48:33 |
| TXN-01005547 | UberEats | $39.96 | $11.99 | $27.97 | 2026-03-14 17:47:05 |
| TXN-01004920 | UberEats | $63.95 | $19.18 | $44.77 | 2026-03-14 17:28:35 |
| TXN-01004430 | UberEats | $78.95 | $23.68 | $55.27 | 2026-03-14 17:10:52 |
| TXN-01005262 | UberEats | $70.50 | $21.15 | $49.35 | 2026-03-14 14:57:21 |
| TXN-01005169 | UberEats | $66.02 | $19.81 | $46.21 | 2026-03-14 14:56:44 |
| TXN-01005033 | UberEats | $45.55 | $13.66 | $31.89 | 2026-03-14 14:49:04 |
| TXN-01005303 | UberEats | $71.45 | $21.43 | $50.02 | 2026-03-14 14:48:30 |
| TXN-01005266 | UberEats | $62.66 | $18.80 | $43.86 | 2026-03-14 13:51:39 |
| TXN-01005367 | UberEats | $80.10 | $24.03 | $56.07 | 2026-03-14 13:46:40 |
| TXN-01004876 | UberEats | $42.84 | $12.85 | $29.99 | 2026-03-14 13:22:22 |
| TXN-01004574 | UberEats | $53.54 | $16.06 | $37.48 | 2026-03-14 12:18:41 |