Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019345 | Clover | $115.95 | $2.78 | $113.17 | 2026-03-25 21:03:46 |
| TXN-01019951 | Clover | $72.46 | $1.74 | $70.72 | 2026-03-25 20:53:11 |
| TXN-01019602 | Clover | $48.14 | $1.16 | $46.98 | 2026-03-25 20:46:11 |
| TXN-01019917 | Clover | $88.62 | $2.13 | $86.49 | 2026-03-25 20:43:01 |
| TXN-01019534 | Clover | $101.52 | $2.44 | $99.08 | 2026-03-25 19:57:40 |
| TXN-01019885 | Clover | $97.47 | $2.34 | $95.13 | 2026-03-25 19:37:52 |
| TXN-01019580 | Clover | $68.54 | $1.64 | $66.90 | 2026-03-25 19:20:54 |
| TXN-01019979 | Clover | $49.04 | $1.18 | $47.86 | 2026-03-25 18:38:48 |
| TXN-01019613 | Clover | $43.63 | $1.05 | $42.58 | 2026-03-25 18:05:25 |
| TXN-01019641 | Clover | $112.98 | $2.71 | $110.27 | 2026-03-25 17:59:03 |
| TXN-01019838 | Clover | $75.77 | $1.82 | $73.95 | 2026-03-25 17:45:54 |
| TXN-01019824 | Clover | $41.32 | $0.99 | $40.33 | 2026-03-25 17:13:32 |
| TXN-01019640 | Clover | $49.08 | $1.18 | $47.90 | 2026-03-25 16:52:00 |
| TXN-01019888 | Clover | $93.69 | $2.25 | $91.44 | 2026-03-25 16:40:15 |
| TXN-01019809 | Clover | $81.73 | $1.96 | $79.77 | 2026-03-25 16:23:03 |
| TXN-01019729 | Clover | $83.84 | $2.01 | $81.83 | 2026-03-25 15:30:38 |
| TXN-01019420 | Clover | $61.61 | $1.48 | $60.13 | 2026-03-25 14:19:20 |
| TXN-01019731 | Clover | $105.28 | $2.53 | $102.75 | 2026-03-25 13:59:47 |
| TXN-01019312 | Clover | $103.29 | $2.48 | $100.81 | 2026-03-25 13:58:00 |
| TXN-01019680 | Clover | $103.30 | $2.48 | $100.82 | 2026-03-25 13:35:57 |
| TXN-01019646 | Clover | $142.85 | $3.43 | $139.42 | 2026-03-25 13:25:34 |
| TXN-01019362 | Clover | $111.90 | $2.69 | $109.21 | 2026-03-25 13:01:10 |
| TXN-01019504 | Clover | $80.77 | $1.94 | $78.83 | 2026-03-25 12:44:46 |
| TXN-01019600 | Clover | $73.07 | $1.75 | $71.32 | 2026-03-25 12:13:17 |
| TXN-01019493 | Clover | $55.21 | $1.33 | $53.88 | 2026-03-25 11:12:49 |