Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017239 | Toast | $104.87 | $2.73 | $102.14 | 2026-04-01 13:50:05 |
| TXN-01016349 | Toast | $40.65 | $1.06 | $39.59 | 2026-04-01 13:49:48 |
| TXN-01015952 | Toast | $144.11 | $3.75 | $140.36 | 2026-04-01 13:41:07 |
| TXN-01016714 | Toast | $42.31 | $1.10 | $41.21 | 2026-04-01 13:38:34 |
| TXN-01016669 | Toast | $111.56 | $2.90 | $108.66 | 2026-04-01 13:29:25 |
| TXN-01016662 | Toast | $127.56 | $3.32 | $124.24 | 2026-04-01 13:25:36 |
| TXN-01016537 | Toast | $78.50 | $2.04 | $76.46 | 2026-04-01 13:18:55 |
| TXN-01016857 | Toast | $70.05 | $1.82 | $68.23 | 2026-04-01 13:16:59 |
| TXN-01016416 | Toast | $133.52 | $3.47 | $130.05 | 2026-04-01 13:12:09 |
| TXN-01017371 | Toast | $47.42 | $1.23 | $46.19 | 2026-04-01 13:05:58 |
| TXN-01016635 | Toast | $121.06 | $3.15 | $117.91 | 2026-04-01 13:02:16 |
| TXN-01015889 | Toast | $135.78 | $3.53 | $132.25 | 2026-04-01 12:59:23 |
| TXN-01016012 | Toast | $63.87 | $1.66 | $62.21 | 2026-04-01 12:50:52 |
| TXN-01017073 | Toast | $105.74 | $2.75 | $102.99 | 2026-04-01 12:36:54 |
| TXN-01017207 | Toast | $100.99 | $2.63 | $98.36 | 2026-04-01 12:35:02 |
| TXN-01016285 | Toast | $56.04 | $1.46 | $54.58 | 2026-04-01 12:30:52 |
| TXN-01016899 | Toast | $122.41 | $3.18 | $119.23 | 2026-04-01 12:27:41 |
| TXN-01015907 | Toast | $38.72 | $1.01 | $37.71 | 2026-04-01 12:11:22 |
| TXN-01016369 | Toast | $97.43 | $2.53 | $94.90 | 2026-04-01 12:04:45 |
| TXN-01016359 | Toast | $136.96 | $3.56 | $133.40 | 2026-04-01 11:35:42 |
| TXN-01017468 | Toast | $50.94 | $1.32 | $49.62 | 2026-04-01 11:23:04 |
| TXN-01016945 | Toast | $100.04 | $2.60 | $97.44 | 2026-04-01 11:22:45 |
| TXN-01016592 | Toast | $129.12 | $3.36 | $125.76 | 2026-04-01 11:22:17 |
| TXN-01016392 | Toast | $144.03 | $3.74 | $140.29 | 2026-04-01 11:22:01 |
| TXN-01016187 | Toast | $42.64 | $1.11 | $41.53 | 2026-04-01 11:16:28 |