Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019728 | Clover | $127.88 | $3.07 | $124.81 | 2026-03-24 14:20:46 |
| TXN-01019720 | Clover | $112.85 | $2.71 | $110.14 | 2026-03-24 13:50:15 |
| TXN-01019630 | Clover | $94.77 | $2.27 | $92.50 | 2026-03-24 13:28:58 |
| TXN-01019700 | Clover | $124.05 | $2.98 | $121.07 | 2026-03-24 13:28:44 |
| TXN-01019369 | Clover | $104.71 | $2.51 | $102.20 | 2026-03-24 13:01:16 |
| TXN-01019220 | Clover | $68.75 | $1.65 | $67.10 | 2026-03-24 13:01:04 |
| TXN-01019694 | Clover | $89.16 | $2.14 | $87.02 | 2026-03-24 11:45:39 |
| TXN-01019570 | Clover | $40.20 | $0.96 | $39.24 | 2026-03-24 11:12:30 |
| TXN-01019797 | Clover | $83.80 | $2.01 | $81.79 | 2026-03-24 11:10:28 |
| TXN-01019769 | Clover | $130.06 | $3.12 | $126.94 | 2026-03-23 22:41:14 |
| TXN-01019190 | Clover | $139.03 | $3.34 | $135.69 | 2026-03-23 22:08:31 |
| TXN-01019726 | Clover | $38.85 | $0.93 | $37.92 | 2026-03-23 21:41:45 |
| TXN-01019745 | Clover | $95.36 | $2.29 | $93.07 | 2026-03-23 20:47:46 |
| TXN-01019817 | Clover | $127.94 | $3.07 | $124.87 | 2026-03-23 20:44:32 |
| TXN-01019485 | Clover | $43.87 | $1.05 | $42.82 | 2026-03-23 20:22:49 |
| TXN-01019954 | Clover | $55.96 | $1.34 | $54.62 | 2026-03-23 20:04:51 |
| TXN-01019281 | Clover | $142.39 | $3.42 | $138.97 | 2026-03-23 19:48:03 |
| TXN-01019597 | Clover | $93.86 | $2.25 | $91.61 | 2026-03-23 19:40:54 |
| TXN-01019223 | Clover | $103.54 | $2.48 | $101.06 | 2026-03-23 18:58:21 |
| TXN-01019328 | Clover | $52.71 | $1.27 | $51.44 | 2026-03-23 18:56:06 |
| TXN-01019278 | Clover | $90.46 | $2.17 | $88.29 | 2026-03-23 18:44:34 |
| TXN-01019465 | Clover | $56.87 | $1.36 | $55.51 | 2026-03-23 18:23:31 |
| TXN-01019208 | Clover | $102.97 | $2.47 | $100.50 | 2026-03-23 18:07:02 |
| TXN-01019298 | Clover | $97.66 | $2.34 | $95.32 | 2026-03-23 18:05:17 |
| TXN-01019921 | Clover | $59.51 | $1.43 | $58.08 | 2026-03-23 18:01:06 |