Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01020008 | Clover | $143.12 | $3.43 | $139.69 | 2026-04-06 10:08:54 |
| TXN-01019698 | Clover | $81.07 | $1.95 | $79.12 | 2026-04-06 09:10:33 |
| TXN-01019945 | Clover | $131.54 | $3.16 | $128.38 | 2026-04-06 08:33:37 |
| TXN-01019547 | Clover | $80.33 | $1.93 | $78.40 | 2026-04-06 08:09:12 |
| TXN-01019316 | Clover | $39.18 | $0.94 | $38.24 | 2026-04-05 22:48:44 |
| TXN-01019265 | Clover | $126.92 | $3.05 | $123.87 | 2026-04-05 20:24:19 |
| TXN-01019355 | Clover | $67.92 | $1.63 | $66.29 | 2026-04-05 19:47:18 |
| TXN-01019968 | Clover | $144.81 | $3.48 | $141.33 | 2026-04-05 19:15:42 |
| TXN-01019841 | Clover | $57.22 | $1.37 | $55.85 | 2026-04-05 18:58:49 |
| TXN-01019227 | Clover | $102.68 | $2.46 | $100.22 | 2026-04-05 18:41:09 |
| TXN-01019470 | Clover | $123.76 | $2.97 | $120.79 | 2026-04-05 18:27:33 |
| TXN-01019478 | Clover | $40.62 | $0.97 | $39.65 | 2026-04-05 18:16:48 |
| TXN-01019941 | Clover | $70.08 | $1.68 | $68.40 | 2026-04-05 18:09:51 |
| TXN-01019492 | Clover | $91.72 | $2.20 | $89.52 | 2026-04-05 18:01:53 |
| TXN-01019334 | Clover | $43.29 | $1.04 | $42.25 | 2026-04-05 17:44:03 |
| TXN-01019263 | Clover | $94.76 | $2.27 | $92.49 | 2026-04-05 17:30:30 |
| TXN-01019555 | Clover | $44.27 | $1.06 | $43.21 | 2026-04-05 16:02:28 |
| TXN-01019717 | Clover | $109.49 | $2.63 | $106.86 | 2026-04-05 15:53:56 |
| TXN-01019738 | Clover | $104.25 | $2.50 | $101.75 | 2026-04-05 14:53:59 |
| TXN-01019759 | Clover | $83.14 | $2.00 | $81.14 | 2026-04-05 14:07:18 |
| TXN-01019779 | Clover | $100.64 | $2.42 | $98.22 | 2026-04-05 13:42:17 |
| TXN-01019818 | Clover | $143.92 | $3.45 | $140.47 | 2026-04-05 12:58:48 |
| TXN-01019271 | Clover | $84.27 | $2.02 | $82.25 | 2026-04-05 12:23:30 |
| TXN-01019706 | Clover | $129.44 | $3.11 | $126.33 | 2026-04-05 10:27:58 |
| TXN-01019384 | Clover | $64.00 | $1.54 | $62.46 | 2026-04-05 10:08:56 |