Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019796 | Clover | $143.75 | $3.45 | $140.30 | 2026-03-17 20:33:09 |
| TXN-01019604 | Clover | $65.75 | $1.58 | $64.17 | 2026-03-17 20:29:02 |
| TXN-01019406 | Clover | $94.30 | $2.26 | $92.04 | 2026-03-17 20:15:13 |
| TXN-01019629 | Clover | $85.38 | $2.05 | $83.33 | 2026-03-17 20:12:29 |
| TXN-01019740 | Clover | $91.22 | $2.19 | $89.03 | 2026-03-17 20:00:22 |
| TXN-01019788 | Clover | $73.90 | $1.77 | $72.13 | 2026-03-17 19:05:02 |
| TXN-01019318 | Clover | $113.82 | $2.73 | $111.09 | 2026-03-17 19:00:38 |
| TXN-01019425 | Clover | $41.72 | $1.00 | $40.72 | 2026-03-17 18:46:10 |
| TXN-01019820 | Clover | $103.02 | $2.47 | $100.55 | 2026-03-17 18:44:23 |
| TXN-01019471 | Clover | $83.20 | $2.00 | $81.20 | 2026-03-17 18:33:36 |
| TXN-01019430 | Clover | $80.68 | $1.94 | $78.74 | 2026-03-17 18:22:20 |
| TXN-01019453 | Clover | $97.27 | $2.33 | $94.94 | 2026-03-17 17:03:28 |
| TXN-01019965 | Clover | $89.91 | $2.16 | $87.75 | 2026-03-17 16:42:52 |
| TXN-01019543 | Clover | $79.94 | $1.92 | $78.02 | 2026-03-17 15:52:59 |
| TXN-01019372 | Clover | $81.26 | $1.95 | $79.31 | 2026-03-17 15:33:26 |
| TXN-01019542 | Clover | $102.17 | $2.45 | $99.72 | 2026-03-17 15:12:21 |
| TXN-01019620 | Clover | $133.18 | $3.20 | $129.98 | 2026-03-17 14:28:17 |
| TXN-01019253 | Clover | $138.95 | $3.33 | $135.62 | 2026-03-17 14:23:04 |
| TXN-01019792 | Clover | $130.38 | $3.13 | $127.25 | 2026-03-17 13:34:34 |
| TXN-01019839 | Clover | $139.82 | $3.36 | $136.46 | 2026-03-17 13:12:54 |
| TXN-01019810 | Clover | $112.12 | $2.69 | $109.43 | 2026-03-17 13:07:21 |
| TXN-01019832 | Clover | $131.70 | $3.16 | $128.54 | 2026-03-17 12:53:32 |
| TXN-01019727 | Clover | $101.71 | $2.44 | $99.27 | 2026-03-17 12:24:14 |
| TXN-01019248 | Clover | $61.96 | $1.49 | $60.47 | 2026-03-17 12:17:19 |
| TXN-01019935 | Clover | $46.65 | $1.12 | $45.53 | 2026-03-17 12:01:54 |