Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1499 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$135,557.15
Filtered tolls
$3,931.35
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01018035 | Square | $99.00 | $2.87 | $96.13 | 2026-04-05 19:52:51 |
| TXN-01017771 | Square | $48.51 | $1.41 | $47.10 | 2026-04-05 19:33:36 |
| TXN-01018020 | Square | $86.71 | $2.51 | $84.20 | 2026-04-05 19:28:13 |
| TXN-01017797 | Square | $134.51 | $3.90 | $130.61 | 2026-04-05 19:00:23 |
| TXN-01017750 | Square | $112.52 | $3.26 | $109.26 | 2026-04-05 18:49:51 |
| TXN-01017949 | Square | $131.85 | $3.82 | $128.03 | 2026-04-05 18:45:29 |
| TXN-01017952 | Square | $136.86 | $3.97 | $132.89 | 2026-04-05 18:42:40 |
| TXN-01018112 | Square | $117.68 | $3.41 | $114.27 | 2026-04-05 18:42:14 |
| TXN-01018047 | Square | $82.26 | $2.39 | $79.87 | 2026-04-05 18:33:27 |
| TXN-01018532 | Square | $133.93 | $3.88 | $130.05 | 2026-04-05 18:27:23 |
| TXN-01017721 | Square | $105.85 | $3.07 | $102.78 | 2026-04-05 18:17:55 |
| TXN-01018421 | Square | $74.09 | $2.15 | $71.94 | 2026-04-05 18:08:42 |
| TXN-01018372 | Square | $131.03 | $3.80 | $127.23 | 2026-04-05 18:04:58 |
| TXN-01018942 | Square | $63.92 | $1.85 | $62.07 | 2026-04-05 17:40:37 |
| TXN-01017709 | Square | $60.27 | $1.75 | $58.52 | 2026-04-05 17:21:13 |
| TXN-01018931 | Square | $127.97 | $3.71 | $124.26 | 2026-04-05 17:12:40 |
| TXN-01018130 | Square | $43.73 | $1.27 | $42.46 | 2026-04-05 16:58:30 |
| TXN-01019004 | Square | $128.34 | $3.72 | $124.62 | 2026-04-05 15:57:21 |
| TXN-01018146 | Square | $47.18 | $1.37 | $45.81 | 2026-04-05 15:30:52 |
| TXN-01017801 | Square | $130.96 | $3.80 | $127.16 | 2026-04-05 15:26:38 |
| TXN-01018470 | Square | $119.86 | $3.48 | $116.38 | 2026-04-05 15:11:28 |
| TXN-01019164 | Square | $80.94 | $2.35 | $78.59 | 2026-04-05 15:11:13 |
| TXN-01018965 | Square | $86.84 | $2.52 | $84.32 | 2026-04-05 15:06:51 |
| TXN-01018643 | Square | $51.97 | $1.51 | $50.46 | 2026-04-05 14:40:33 |
| TXN-01019051 | Square | $43.54 | $1.26 | $42.28 | 2026-04-05 14:07:37 |