Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017323 | Toast | $90.47 | $2.35 | $88.12 | 2026-03-20 15:23:59 |
| TXN-01017612 | Toast | $77.88 | $2.02 | $75.86 | 2026-03-20 15:20:43 |
| TXN-01017190 | Toast | $60.79 | $1.58 | $59.21 | 2026-03-20 15:08:37 |
| TXN-01016807 | Toast | $144.82 | $3.77 | $141.05 | 2026-03-20 15:02:16 |
| TXN-01017340 | Toast | $43.76 | $1.14 | $42.62 | 2026-03-20 14:46:24 |
| TXN-01016825 | Toast | $89.42 | $2.32 | $87.10 | 2026-03-20 14:29:57 |
| TXN-01017046 | Toast | $102.43 | $2.66 | $99.77 | 2026-03-20 14:26:49 |
| TXN-01016152 | Toast | $79.38 | $2.06 | $77.32 | 2026-03-20 14:06:58 |
| TXN-01016046 | Toast | $69.32 | $1.80 | $67.52 | 2026-03-20 13:52:34 |
| TXN-01015805 | Toast | $48.46 | $1.26 | $47.20 | 2026-03-20 13:52:26 |
| TXN-01017250 | Toast | $97.72 | $2.54 | $95.18 | 2026-03-20 13:43:48 |
| TXN-01016451 | Toast | $133.82 | $3.48 | $130.34 | 2026-03-20 13:32:24 |
| TXN-01016370 | Toast | $69.16 | $1.80 | $67.36 | 2026-03-20 13:27:57 |
| TXN-01015812 | Toast | $119.64 | $3.11 | $116.53 | 2026-03-20 13:03:39 |
| TXN-01016519 | Toast | $141.62 | $3.68 | $137.94 | 2026-03-20 12:56:32 |
| TXN-01017154 | Toast | $58.13 | $1.51 | $56.62 | 2026-03-20 12:53:11 |
| TXN-01016657 | Toast | $127.69 | $3.32 | $124.37 | 2026-03-20 12:40:27 |
| TXN-01016670 | Toast | $71.16 | $1.85 | $69.31 | 2026-03-20 12:24:22 |
| TXN-01016495 | Toast | $88.28 | $2.30 | $85.98 | 2026-03-20 12:19:02 |
| TXN-01015965 | Toast | $71.96 | $1.87 | $70.09 | 2026-03-20 12:18:56 |
| TXN-01015935 | Toast | $108.50 | $2.82 | $105.68 | 2026-03-20 12:16:36 |
| TXN-01015908 | Toast | $81.88 | $2.13 | $79.75 | 2026-03-20 12:13:31 |
| TXN-01015779 | Toast | $69.38 | $1.80 | $67.58 | 2026-03-20 12:10:33 |
| TXN-01016164 | Toast | $135.84 | $3.53 | $132.31 | 2026-03-20 12:05:13 |
| TXN-01017174 | Toast | $80.08 | $2.08 | $78.00 | 2026-03-20 12:02:21 |