Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 454 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$11,890.74
Filtered tolls
$309.30
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001609 | Toast | $37.47 | $0.97 | $36.50 | 2026-04-05 10:57:56 |
| TXN-01001749 | Toast | $27.14 | $0.71 | $26.43 | 2026-04-05 08:45:33 |
| TXN-01001707 | Toast | $18.81 | $0.49 | $18.32 | 2026-04-04 23:07:14 |
| TXN-01001752 | Toast | $33.41 | $0.87 | $32.54 | 2026-04-04 19:27:59 |
| TXN-01001560 | Toast | $28.85 | $0.75 | $28.10 | 2026-04-04 18:34:32 |
| TXN-01001881 | Toast | $16.46 | $0.43 | $16.03 | 2026-04-04 18:26:54 |
| TXN-01001592 | Toast | $32.52 | $0.85 | $31.67 | 2026-04-04 18:11:50 |
| TXN-01001795 | Toast | $32.32 | $0.84 | $31.48 | 2026-04-04 17:26:50 |
| TXN-01001551 | Toast | $16.40 | $0.43 | $15.97 | 2026-04-04 17:24:49 |
| TXN-01001580 | Toast | $16.08 | $0.42 | $15.66 | 2026-04-04 16:55:13 |
| TXN-01001648 | Toast | $21.28 | $0.55 | $20.73 | 2026-04-04 16:21:04 |
| TXN-01001701 | Toast | $20.97 | $0.55 | $20.42 | 2026-04-04 14:54:04 |
| TXN-01001733 | Toast | $30.51 | $0.79 | $29.72 | 2026-04-04 13:21:10 |
| TXN-01001571 | Toast | $31.71 | $0.82 | $30.89 | 2026-04-04 12:57:14 |
| TXN-01001781 | Toast | $16.93 | $0.44 | $16.49 | 2026-04-04 12:28:24 |
| TXN-01001582 | Toast | $24.27 | $0.63 | $23.64 | 2026-04-04 12:20:27 |
| TXN-01001832 | Toast | $34.30 | $0.89 | $33.41 | 2026-04-04 11:22:05 |
| TXN-01001786 | Toast | $14.81 | $0.39 | $14.42 | 2026-04-04 10:49:31 |
| TXN-01001616 | Toast | $33.25 | $0.86 | $32.39 | 2026-04-03 21:41:21 |
| TXN-01001547 | Toast | $17.30 | $0.45 | $16.85 | 2026-04-03 21:13:48 |
| TXN-01001799 | Toast | $35.03 | $0.91 | $34.12 | 2026-04-03 20:14:01 |
| TXN-01001525 | Toast | $36.90 | $0.96 | $35.94 | 2026-04-03 19:07:36 |
| TXN-01001940 | Toast | $30.01 | $0.78 | $29.23 | 2026-04-03 18:43:08 |
| TXN-01001960 | Toast | $23.06 | $0.60 | $22.46 | 2026-04-03 18:38:08 |
| TXN-01001957 | Toast | $19.17 | $0.50 | $18.67 | 2026-04-03 18:00:07 |