Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01000751 | UberEats | $19.96 | $5.99 | $13.97 | 2026-04-06 21:02:35 |
| TXN-01001196 | UberEats | $18.27 | $5.48 | $12.79 | 2026-04-06 20:19:14 |
| TXN-01000706 | UberEats | $20.19 | $6.06 | $14.13 | 2026-04-06 20:05:41 |
| TXN-01000874 | UberEats | $27.45 | $8.23 | $19.22 | 2026-04-06 19:47:31 |
| TXN-01000822 | UberEats | $31.58 | $9.47 | $22.11 | 2026-04-06 19:39:14 |
| TXN-01001083 | UberEats | $21.41 | $6.42 | $14.99 | 2026-04-06 19:24:30 |
| TXN-01001180 | UberEats | $30.50 | $9.15 | $21.35 | 2026-04-06 19:22:01 |
| TXN-01000929 | UberEats | $40.47 | $12.14 | $28.33 | 2026-04-06 19:01:14 |
| TXN-01000785 | UberEats | $31.16 | $9.35 | $21.81 | 2026-04-06 19:01:04 |
| TXN-01000858 | UberEats | $22.73 | $6.82 | $15.91 | 2026-04-06 18:51:04 |
| TXN-01000957 | UberEats | $18.77 | $5.63 | $13.14 | 2026-04-06 17:51:36 |
| TXN-01000990 | UberEats | $31.14 | $9.34 | $21.80 | 2026-04-06 15:58:58 |
| TXN-01001046 | UberEats | $17.97 | $5.39 | $12.58 | 2026-04-06 15:18:50 |
| TXN-01001203 | UberEats | $29.82 | $8.95 | $20.87 | 2026-04-06 13:34:14 |
| TXN-01000907 | UberEats | $30.47 | $9.14 | $21.33 | 2026-04-06 12:43:57 |
| TXN-01001098 | UberEats | $20.37 | $6.11 | $14.26 | 2026-04-06 12:25:38 |
| TXN-01001153 | UberEats | $18.05 | $5.42 | $12.63 | 2026-04-06 12:20:22 |
| TXN-01000705 | UberEats | $41.69 | $12.51 | $29.18 | 2026-04-06 11:41:19 |
| TXN-01001158 | UberEats | $18.84 | $5.65 | $13.19 | 2026-04-06 10:42:31 |
| TXN-01001051 | UberEats | $23.76 | $7.13 | $16.63 | 2026-04-05 20:50:55 |
| TXN-01000878 | UberEats | $20.57 | $6.17 | $14.40 | 2026-04-05 19:53:03 |
| TXN-01001175 | UberEats | $19.56 | $5.87 | $13.69 | 2026-04-05 19:33:34 |
| TXN-01000955 | UberEats | $26.94 | $8.08 | $18.86 | 2026-04-05 19:07:08 |
| TXN-01000927 | UberEats | $24.78 | $7.43 | $17.35 | 2026-04-05 18:08:21 |
| TXN-01000932 | UberEats | $17.06 | $5.12 | $11.94 | 2026-04-05 17:49:34 |