Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 454 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$11,890.74
Filtered tolls
$309.30
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001690 | Toast | $15.64 | $0.41 | $15.23 | 2026-04-03 17:00:33 |
| TXN-01001607 | Toast | $26.77 | $0.70 | $26.07 | 2026-04-03 16:18:28 |
| TXN-01001700 | Toast | $30.49 | $0.79 | $29.70 | 2026-04-03 14:35:26 |
| TXN-01001581 | Toast | $28.20 | $0.73 | $27.47 | 2026-04-03 14:00:46 |
| TXN-01001759 | Toast | $19.89 | $0.52 | $19.37 | 2026-04-03 13:31:35 |
| TXN-01001880 | Toast | $27.67 | $0.72 | $26.95 | 2026-04-03 13:21:00 |
| TXN-01001823 | Toast | $34.92 | $0.91 | $34.01 | 2026-04-03 12:23:59 |
| TXN-01001910 | Toast | $22.73 | $0.59 | $22.14 | 2026-04-03 11:54:12 |
| TXN-01001785 | Toast | $21.61 | $0.56 | $21.05 | 2026-04-02 19:26:50 |
| TXN-01001608 | Toast | $28.90 | $0.75 | $28.15 | 2026-04-02 18:44:51 |
| TXN-01001771 | Toast | $31.69 | $0.82 | $30.87 | 2026-04-02 18:15:59 |
| TXN-01001729 | Toast | $22.79 | $0.59 | $22.20 | 2026-04-02 18:01:48 |
| TXN-01001544 | Toast | $25.93 | $0.67 | $25.26 | 2026-04-02 17:04:51 |
| TXN-01001702 | Toast | $35.47 | $0.92 | $34.55 | 2026-04-02 15:43:23 |
| TXN-01001896 | Toast | $25.81 | $0.67 | $25.14 | 2026-04-02 14:31:19 |
| TXN-01001645 | Toast | $37.82 | $0.98 | $36.84 | 2026-04-02 14:10:51 |
| TXN-01001770 | Toast | $16.93 | $0.44 | $16.49 | 2026-04-02 13:53:37 |
| TXN-01001668 | Toast | $34.28 | $0.89 | $33.39 | 2026-04-02 13:43:44 |
| TXN-01001558 | Toast | $29.05 | $0.76 | $28.29 | 2026-04-02 13:26:00 |
| TXN-01001866 | Toast | $24.80 | $0.64 | $24.16 | 2026-04-02 12:58:55 |
| TXN-01001620 | Toast | $21.36 | $0.56 | $20.80 | 2026-04-02 12:30:23 |
| TXN-01001955 | Toast | $25.66 | $0.67 | $24.99 | 2026-04-02 11:50:37 |
| TXN-01001542 | Toast | $21.38 | $0.56 | $20.82 | 2026-04-02 10:39:10 |
| TXN-01001817 | Toast | $31.03 | $0.81 | $30.22 | 2026-04-02 09:16:32 |
| TXN-01001567 | Toast | $18.22 | $0.47 | $17.75 | 2026-04-02 08:32:07 |